Jordi Dedeu began his career as a sculptor, and these artistic beginnings are clearly visible in his work. The designer was born in Barcelona, but his most recent projects have mainly been developed in Asia. His collections reflect a clear contrast between the organic and the industrial, between the minimalist and the Baroque. Dadeu manages to strike the perfect balance between straight lines and curves in every piece he creates. In his opinion, the most important thing is attention to detail, while never losing sight of the end-user of his creations: people.